Five financial facts that CEOs & CFOs should be extracting from visibility of their data network
An organization’s data network is a key barometer for the productivity of the workforce and the overall business. The network is a critical and expensive utility, with many resources thrown at it to ensure a high level of performance. A key aspect of network management is having visibility of all of the applications running on the network, and the ability to prioritize key business applications over non-critical applications. This level of oversight has typically only been seen in the context of managing the network, however application-layer visibility provides the following powerful business insights into your organization;
- Overpaying for capacity your organization is not using. Under the guise of network security and adequate performance, organizations often have expensive and complex MPLS networks. Many Telcos and ISPs cannot provide application layer visibility for data traffic on their networks. Any significant underutilization is costing your organization money that could be better spent elsewhere.
- The itemized cost of data. Telcos are able to provide detailed costs for voice and phone traffic, however they provide a “blanket” data consumption figure and allocate a cost per Gigabyte. You should know exactly which applications are consuming the most data, and what the cost of this consumption is, especially for critical and recreational traffic.
- The true cost of recreational data and the financial consequence of BYOD policies. Application visibility provides exact data consumption for things such as iOS and Android updates, as well the use of Facebook, Instagram, Youtube, Spotify, etc. by device and user.
- Business productivity. Via active directory integration, you’re able to understand the behavior of all staff in any part of your organization in real time. You can see which apps are they using, on what device, for how long, at what time of day. Be warned that based on our experience with global deployments this is a startling revelation.
- Cost allocation. Network costs have often been apportioned blindly or on a best guess basis e.g. Business Unit A represents 4% of the organization, therefore it’s allocated 4% of the network cost. Application visibility and network utilization can be obtained by network site, business unit, and even active directory group which means costs can now be matched to the actual consumption of the network.
You would think that this level of visibility sounds easy, right? Unfortunately, it’s not as easy as it sounds. Due to legacy networks, it is virtually impossible to blanket the network due to the technical complexities, costs, time and outdated technology. Sinefa changes all of this. Thanks to our centralized cloud architecture, visibility can be provided in any part of the network, on any operator link, in a rapid, cost-effective way.
Network managers will rightly claim visibility can already be extracted from various parts of the network, however in simple terms, “legacy" technologies rely on NetFlow technology which has many limitations (see link). Visibility extracted using NetFlow is simply outdated, particularly in the cloud environment which is now prevalent. Additionally, if the information is not easy to understand for non-technical stakeholders, it is meaningless.
How can some of these new insights be used?
- Re-contracting - no re-contracting without utilization data
- Cost reductions - reduce size of network links, convert to Hybrid WAN, capacity planning based on facts, not assumptions
- Human Resources - BYOD policy reviews, workforce productivity management
- Hold your service providers accountable for SLAs etc.
Sinefa offers free fully-featured trials. Access is permission-based through a multi-tenanted portal. This means visibility is provided to all key internal and external stakeholders (such as an MSPs or network operators). Of course, Sinefa also provides significant improvement in network performance.